New Trivium Fan Site Launches Today
ULTRASTAR ENTERTAINMENT AND TRIVIUM ANNOUNCE ONLINE PARTNERSHIP FOR THE FAMILY VALUES TOUR Triviumworld.com to Become Official Fan Club Site
(NEW YORK) July 17, 2007 –UltraStar Entertainment, LLC, a leading fan club management and marketing service, is pleased to announce its partnership with metal band Trivium to launch their new online fan club, www.triviumworld.com, as the premier online destination for fans worldwide. The launch of the official fan club site will coincide with the July 17 kick-off of The Family Values Tour, where Trivium will play shows across the country along with bands Korn, Evanescence, Atreyu, and others.
The launch of Trivium’s fan club is an exciting new way for the band to connect with their fans. Trivium will allow club members a chance to get up close and personal with the band with Meet and Greets before most “Family Values” shows and access to constantly updated video blogs, exclusive photos and tour updates on the fan club site. Trivium will also be answering fan questions and will be keeping a tour diary on the site. Upon joining the fan club, members will receive a Members-Only Fan Package and will get early access to tickets to future Trivium shows.
Club members will also have access to a fun variety of contests with prizes such as winning access to backstage cookouts and barbeques, fan jam sessions at sound checks, fan club special performances, and parties or secret shows along tour stops. Members can enter contests to win a trip to visit Trivium in the studio, go up on stage at a show, sing a cover song during a karaoke session with Trivium, or even play Nintendo Wii against band member Matt.
An annual Gold Membership will cost fans $29.99 and will include the TriviumWorld Package, consisting of a Members-only DVD with exclusive footage, a TriviumWorld laminate for Meet and Greets with the band, an autographed photo, and a Trivium graffiti stencil.
“Trivium is committed to making sure fan club members have personal interaction with the band,” said Larry Peryer, President of UltraStar Entertainment. “By working with UltraStar and our fan club platform, Trivium is able to share their music and their lives with the fans who love them.”
"We are very excited to be partnering with Larry and his team at UltraStar Entertainment,” said band members Travis, Matt, Corey and Paolo. “Trivium’s decision to lay the foundation for Trivium’s online community presence now and for the future will start with The Family Values Tour."
"TriviumWorld is a concept we have been developing the past 2 years, and we look forward to working with UltraStar to give Trivium fans the best possible experience interacting with us via TriviumWorld." said Justin Arcangel, Trivium’s Manager and President of Dark Angel Management. "We have many things planned, and as we begin to implement these ideas into action, we believe we will benefit greatly from UltraStar’s experience in online marketing, digital media and community-based subscription clubs."
Trivium is on tour July 20th until September 2nd as part of The Family Values Tour which will criss-cross North America and Canada, followed by a tour through Japan, Australia, the United Kingdom and mainland Europe from October to December. For more information on tour dates and club membership, please visit www.triviumworld.com.
About UltraStar Entertainment, LLC
UltraStar Entertainment, LLC is a digital media company that specializes in providing online marketing and content services to major entertainment clients and their fans through community-based subscription clubs. Co-founded by David Bowie, UltraStar’s current roster includes The Police, Genesis, The Rolling Stones, The Who, Red Hot Chili Peppers, Sting, INXS, Mariah Carey and Katharine McPhee. For additional information, visit www.ultrastar.com.
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Date: Jul 17, 2007
As Reported by: Gretchen Wagnre
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